Arsenal FC: The Pride of North London

Before the football, there's the city. After being met at Heathrow and transferred to your hotel, your CEO is on hand with the inside track on what's nearby — the best spots to eat, walk and waste an afternoon properly. Take the time to find your feet before the week really begins. As evening arrives, the group gathers and heads out through a handpicked selection of London's finest local pubs — the first round of what promises to be a very good few days.

To ensure you don't miss any of the opening action, please plan to arrive in London by 3:00 PM on arrival day. Complimentary arrival transfers are included for flights arriving into Heathrow Airport only.

Today is the one that's almost impossible to get. An Arsenal matchday — and you're inside the Emirates properly, in the Club Level with VIP lounge access from the moment you arrive. Private group transportation handles the journey there, with curated stops en route for the pre-match build-up. The lounge is yours before kickoff and at halftime, food and drinks in hand. There's a megastore voucher to spend too. After the final whistle, the city is waiting. Stadium tours are not available on matchday, so this experience will be moved to either Day 3 or Day 4 of your football trip. Your CEO will confirm the exact timing during the tour.

Like all top-level fixtures, match scheduling can shift. Premier League match dates are typically confirmed around six weeks before departure, and your match may take place on Saturday, Sunday, or Monday once the final schedule is released. You will be notified once your matchday is confirmed.

It turns out there's more than one way to watch football in this city. After the Club Level of yesterday, today strips it all back — a grassroots match from the terraces, where the seats are close, the crowd is vocal and nothing separates you from the action. Scheduled around kick-off, your CEO gathers the group at a local pub for Premier League fixtures and pints, the room building with every near miss. Unpolished. Completely worth it.

Your National League match may be any fixture from the leagues below the Premier League in the English football pyramid, including men’s non-league divisions or women’s league matches depending on the schedule.

London saves its best surprises for when you're not looking for them. After breakfast, a local guide takes you through the city's food scene — neighbourhood spots, market stalls and the kind of places that reward the curious. The rest of the afternoon is yours to use however you see fit. Your CEO invites the group to come together one final time that evening — an optional opportunity to close out a trip that started with one of the hardest tickets in London.

After breakfast, London lets you go — on your own terms, at your own pace. Departures are at your leisure today.